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San Pedro del Pinatar bets on gastronomy and the local product as the axis of its tourist offer (24/01/2019)

The municipality bets at the International Tourism Fair of Madrid (FITUR) to strengthen the tourist campaign "Salado Paradise", from the gastronomic slope, which puts the accent on the salted fish, the cauldron and, above all, on the fish and seafood of the Mar Menor, with the shrimp as the protagonist.

The mayor of San Pedro del Pinatar, Visitation Martinez, presented today on the stand of the Region of Murcia of FITUR the tourist offer of the town for 2019, which reinforces the campaign "Salt Paradise", focusing on this occasion in gastronomy, and adding to it the promotion of the cultural and leisure offer of the town.

The mayor explained that the proposal of San Pedro del Pinatar this year focuses on strengthening the campaign "Salt Paradise", which has salt as a differentiating element of the town and present both in nature, with the Regional Park of Salinas and Arenales , as in well-being and health, through lodge therapy, as in gastronomy, salted fish and seafood.

Gastronomy is the protagonist on this occasion, because it is committed to putting in value local products and fishing tradition, adding to the same tourism initiatives through which to highlight its uniqueness and particularity, such as guided tours of the fish market and fish auction, support to marine tourism companies, which explain in situ how the fish is caught in the lagoon and, mainly, through the Gastronomic Encounter of the Shrimp of Mar Menor, Vivo 2019.

Visitación Martínez explained that this gastronomic event celebrated its first edition in October 2018, bringing together more than 12,000 people in the Lo Pagán esplanade to enjoy one of the star products of the salt lake in the different proposals of a dozen restaurateurs of the Region, besides knowing new cooking techniques from the hand of renowned chef or participating in dozens of parallel activities.

Visitación Martínez has pointed out that this line of promotion is part of local policies in the tourism sector, aimed at breaking seasonality, among which a wide range of cultural, sports and leisure activities throughout the year stand out, with events of regional tourist interest such as Holy Week, unique in the Mar Menor, with more than 12 processional processions and a deep tradition in the locality;

or the multitudinous terrestrial and maritime Pilgrimage of the Virgen del Carmen, every July 16th.

In addition to the festivities, which during the month of June filled with music and activities the new fairground, the Carnival, which each year grows in importance with a beautiful parade involving dozens of comparsas from different points of the Region, or Christmas, focused on the little ones, with parades, performances, etc.

These popular festivities are complemented by a varied and complete cultural and entertainment agenda, with theatrical performances, exhibitions and outstanding events such as the 'Sal de Calle' Theater Festival, the Villa de San Pedro Flamenco Festival or the Allegro de Música en Urban spaces.

A wide calendar of sports events, musical performances, commercial appointments, activities for children and young people, free tourist visits and endless proposals throughout the year, add up to offer unique experiences each weekend to those who visit San Pedro del Pinatar, has highlighted the mayor.

The presentation included the screening of two promotional videos about VIVO 2018 and the cultural and leisure agenda of San Pedro del Pinatar, as well as the distribution of tourist material that includes recipes and curiosities about local gastronomic products.

Source: Ayuntamiento de San Pedro del Pinatar

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UNE-EN ISO 9001:2000 - ER-0131/2006 Región de Murcia
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